Showing interdepend leadership by stimulating and facilitating the ‘User experience in the IKEA world’ community. Reason to bring people around UX together was to develop more knowledge and speed up in our delivery. UX specialists, solution owners, researchers, etc knows now what is happening in other companies around UX and can utilize available knowledge. The community meet each other 3 times per year online, sometimes I organise and extra session like the training ‘designing for voice’ in cooperation with Space10.